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I really don’t understand it…there must have been some paranormal activity going on at the box office, because Paranormal Activity was the top weekend movie this weekend.  Overall, this was actually a terrible weekend for any movie to open….laughable actually.

Paranormal Activity is the Top Weekend Movie

There were so many things that I thought could have happened at this weekends movies, but I seriously never thought that this was even an option.  Somehow, Paranormal Activity took the number one spot at the box office this weekend.  Here is how everything played out:

1:  Paranormal Activity:  Grossed an estimated $22 million.   More than last weekend.  And this movie opened over 4 weeks ago.  I saw it and thought it was a terrible movie.  I really just don’t get it.

2:  Saw VI:  Grossed $14.8 million.  Comparing that to every other Saw movie opening (none of which EVER grossed less than $30 million on an opening weekend) I have to say that is pretty awful.  Obviously, Paranormal Activity was leeching would-be Saw movie goers.  They really should have re-thought that decision, as this years Saw movie is actually being better received than last years Saw V.

3:  Where the Wild Things Are:  Held its own and took the number 3 spot.

4:  Law Abiding Citizen:  Again, holding its own and not dropping very far from its opening weekend spot.

5:  Couples Retreat:  I don’t understand it…I really don’t.  There were just so many great options, and somehow this movie is still appearing in the top 5 movies of the weekend.

That means NONE of the other opening movies of this weekend managed to make it into the top 5!!

The only film that opened this weekend that made it into the top 5 was Saw 6!  There were FOUR  new movies that opened this weekend and only ONE made it!

Astro Boy only managed to bring in almost $7 million.  I never expected this movie to be a blockbuster or anything, but to not make it into the top 5 surprises me a bit.  I guess families were simply choosing Where the Wild Things Are as their family friendly flick of the weekend.

The Vampire’s Assistant brought in an absolutely awful $6 million (just over that actually).  This I guess isn’t too much of a surprise.  It really just didn’t have much appeal, other than those who might have wanted to see a movie that looks like a spoof on the Twilight movie series.

Amelia, the last new opening movie this weekend, brought in…are you ready for this?  A staggering (staggeringly low that is) $4 million.  There isn’t anything to even say…that just sucks.

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My guess is, this weekends movies just had too many competing movies vying for its own viewers.  You had a couple head-to-head match ups where one just didn’t stand a chance over the other.

You had the Astro Boy vs. Where the Wild Things Are

There was Paranormal Activity vs. Saw 6

Then there were the movies that didn’t really fall into a genre at all, and maybe were just hoping to bring in viewers based on star power or buzz.  The thing is, that only works when you don’t already have so many decent movies at the box office to compete with.

All in all, this wasn’t a very good weekend to choose your movie to open on.

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The Top Weekend Movie Honor for This Weekends Movies Goes to…

Where the Wild Things Are Banner

Where the Wild Things Are!!

Spike Jonez who has arguably ceased to ever make a bad film, has continued his legacy.  This weekends movie “Where the Wild Things Are” took this weekends top movie spot bringing in $32.5 million in ticket sales…pretty awesome stuff.  To be honest though, it really isn’t a surprise.  As I said in this post about Where the Wild Things Are, I kind of saw this movie coming out on top.

It just had everything going for it.  I mean, it has the immediate benefit of just plain looking spectacular in the trailers…which draws in the kids.  The real kicker though is this…those same kids who probably didn’t even know this movie is based on a book have parents…parents who have read and remember this book from their childhood.  So the parents wanted to take their kids to see this movie this weekend…and I don’t blame them.  I don’t even have kids and I want to see this movie.

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So, what was a suprise at this weekends movies?  Paranormal Activity.  I guess I shouldn’t say it is a surprise so much as it is just plain awesome.  Why is it awesome?  Alright, I’ll stop with the rhetorical questions.  It is awesome because this movie moved up a spot from last weekend.  Plain old movie buzz and just being a good movie managed to actually take this movie, which finished 4th at the box office last weekend, and bring it up to the number 3 spot for a total haul in of just over $20 million (just this weekend mind you).

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That leaves us with Law Abiding Citizen, which took in just over $21 million this weekend at the box office leaving it in 2nd place.  Now, think about this for a second.  In Law Abiding Citizen you’ve got Gerard Butler and Jamie Foxx, a ton of advertising and the fact that it is this movies opening weekend (usually the strongest weekend for any movie) and it took it just over $21 million.  Paranormal Activity has NO STARS whatsoever, was shot on an ultra low budget and this weekend was its second weekend at the box office…and it took in almost the same dollar amount as Law Abiding Citizen!

I don’t mean to harp on Paranormal Activity or anything, but as a movie lover, you’ve got to love it when you see a movie do well simply because it is a good movie (although I don’t think anybody can argue that it didn’t have a great advertising campaign…but for it to stick after the movies wide release, the movie must be good).